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October 16, 2024

OCTOBER 16 | 9AM ET | VIRTUAL EVENT

MarOps Summit

Optimize your marketing operations and drive efficiency at scale.

Join us at the MarOps Virtual Summit to get actionable insights from industry experts and solve your biggest challenges.

Secure your free pass to access every live session, post-event recordings, and virtual networking.

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The Alliance Virtual Summits

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Maintain a competitive edge in an an ever-changing marketing landscape

Dec 04, 2024

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Stay ahead of the curve in an ever-evolving marketing landscape

Meet the speakers

Ana
Panizo Neary
Former Director, Marketing Strategy & Operations
Eventbrite
Lorena
Morales
Director, Global Digital Marketing Revenue Operations
JLL
Vera
Cvetkovic
Head of Marketing, Business Operations & Analytics
Canada Post
John
Lewellan
VP, Marketing Operations
Apptio, an IBM Company
Danielle
Balestra
Director, Marketing Technology and Operations
Goodwin
Harjeet
Singh
Sr Director, Marketing & Demand Gen Operations
Finastra
Nadya
Koleva
Head of Marketing Planning and Operations
NEOM
Erin
Weece
VP, Marketing & Communications, Strategic Operations
Children's Health
Megan
Harr
VP, Demand Generation
ROLLER Software
Axel
Kirstetter
VP, Global Product Marketing
Guidewire Software
Terri Leigh
Rhody, MBA
VP, Marketing
Fit For Work
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Agenda

Transform your marketing operations by mastering the latest, game-changing strategies.

All times are shown in ET.

October 16
October 16
October 16
09:00
Main stage
The strategic playbook: Mastering the art of planning and implementation in marketing operations
Ana Panizo Neary, Former Director, Marketing Strategy & Operations, Eventbrite
09:45
Main stage
Bridging the gap: How marketing operations drives sales and marketing alignment for sustainable growth
Megan Harr, VP, Demand Generation, ROLLER Software
10:30
Main stage
Panel | Effective strategies for successfully scaling MarOps teams
Harjeet Singh, Sr Director, Marketing & Demand Gen Operations, Finastra
Danielle Balestra, Director, Marketing Technology and Operations, Goodwin
Nadya Koleva, Head of Marketing Planning and Operations, NEOM
11:30
Main stage
Top 5 priorities for MarOps teams: Key success metrics to drive results
John Lewellan, VP, Marketing Operations, Apptio, an IBM Company
12:15
Main stage
Starting your search generative experience (SGE) journey – an operational perspective
Terri Leigh Rhody, MBA, VP, Marketing, Fit For Work
13:00
Main stage
Optimizing operations: Analyzing current practices, choosing the right tools, and ensuring effective adoption
Erin Weece, VP, Marketing & Communications, Strategic Operations, Children's Health
13:45
Main stage
Unlocking growth with the product marketing operating system
Axel Kirstetter, VP, Global Product Marketing, Guidewire Software
Insights

800+

Attendees

8

Sessions

10

Speakers

0

Cost to attend

Want to partner?

Interested in positioning your brand in front of 800+ marketing operations leaders from across the globe?

MarOps Summit aims to connect marketing professionals from around the world with key solution providers paving the way for more innovative and effective marketing practices.

There are lots of ways we can work together, drop us a note, or check out our media guide.

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Join us in person

Connect with your peers IRL in 2024

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Don't just take our word for it

"The level of engagement from the audience was truly remarkable, and I'm grateful for the opportunity to exchange ideas with such a competent group."

Marco Carrucciu

VP, Marketing, TradeStation

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Join the conversation

Want to be part of a growing global community of revenue marketers? Come and join us, we’re friendly, full of ideas, and always happy to share our knowledge.

FAQs

Who is MarOps Summit for?

MarOps Summit is for all marketing operations professionals looking to accelerate their careers, streamline their efforts, and enhance their strategies and campaigns.

Will sessions be recorded?

All sessions will be recorded and shared with attendees after the event, subject to speaker approval.

How do I join live sessions?

You will receive a unique joining link the day before the summit. Simply follow the link in your email to access the event.

What timezone will the live sessions be in?

The event will kick off at 6 am PT | 9am ET | 2pm BST

Which companies will be at the event?

Any company that likes to win. We joke. But you’ll hear from competitive enablement practioners and leaders at companies like Lacework, Hubspot, ServiceTitan, Palo Alto Networks and more plus, network with attendees from hundreds more organizations.

What timezone will the live sessions be in?

Live events will kick off each day at 9:00 am PST / 12:00 pm EST / 5:00 pm UK. Sessions will wrap up by 12:00 pm PST / 3:00 pm EST / 8:00 pm UK.

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