Valerie Madden is a Marketing Creative Director, Strategist, and AI integration leader with over 20 years of experience shaping resonant, high-impact content across entertainment, tech, and consumer sectors. She has led the creative strategy and execution for more than 350 large-scale, multi-platform marketing campaigns—including for NBCUniversal and MGM Amazon Prime Video—overseeing everything from concept through completion across digital, social, experiential, out-of-home, and broadcast. Now blending her creative expertise with AI, Valerie has reimagined workflows that break down silos between stakeholders and enable more cohesive, original, and effective content development. She has designed a suite of AI-powered tools that amplify human insight—not replace it—to support more aligned and efficient collaboration across teams. Her focus is on empowering individuals and organizations to rethink creative problem-solving—opening up new portals to originality while delivering outcomes that truly delight customers, audiences, and every project stakeholder. Whether consulting, speaking, collaborating, or hands-on creating, Valerie brings an energizing, pragmatic approach that leans into inspirational flow—offering clear frameworks that shift how teams think, create, and work together. It’s this balance of original thinking and results-driven strategy that makes her a trusted creative partner for brands looking to deliver both impact and meaning.